iolve

iolve is the first blogspot blog of the new company Marketing Cover, which shoot out the most latest news on technological based, reviews of gadgets and upcoming web projects!

Facebook can be banned from using the word "Timeline"

Facebook may have to rethink the “Timeline ". Mark Zuckerberg lost in justice entitled to use the term "Timeline" (or "timeline" in Portuguese) that existed before being applied to the social network (in 2011) and was owned by the company Timelines.

The dispute began in court just a week after the social network launched the "Timeline", in 2011. The company Timelines claims exclusive rights to the use of the term and accuses Facebook of having launched the appeal so anticompetitive.

The final decision of the judge was favorable to the company. Facebook has failed to prove that the term is generic, can be applied to other contexts, not being exclusive Timelines.

What is certain is that the site allows you to create Timelines important dates on a timeline, something similar to the structure used in Facebook. According to the judge, and the site timelines.com related company, managed to create a product around the end, what makes a brand and make the social network a user misuse of a trademark.

Facebook has appealed the court's decision and will wait for a new hearing scheduled for April 22. From that day, Mark Zuckerberg may have to definitively abandon the term "Timeline" and rethink the structure name.

HTC One is almost impossible to repair

The title may be hard to believe, since any device can fail, but that was the result of site iFixit dismantled to the HTC One.
The site iFixit is known by various repair guides for various computing devices, but has been referenced in the international press about the quality of repair guides and with the scores of the various devices. Just recently gave the lowest score for the Microsoft Surface Pro again and repeat the HTC One.

Yes, according to iFixit is almost impossible to repair the HTC One without damaging the device. Disassemble the unit proved to be a difficult task, especially with the difficulty and closed structure without aluminum screws and disconnect all components of the device as the display, battery and up to several internal parts such as chambers, which was extremely difficult for professional iFixit.

One of the negative points mentioned by iFixit is that changing screen, what else happens in the repair of smartphones, is only possible with the removal of the rear of the device, which is hampering the arrangement of the screen.

The value of a Virtual Currency Soared, Perhaps with help from Crisis



The value of each bitcoin is currently around $ 90 or 70 euros. A year ago, each worth less than five dollars. On Thursday, for the first time, the total value of all these virtual currencies in circulation exceeded one billion dollars.The idea of ​​virtual money is not new. This is the way many systems that allow buy credits with real money and then use those credits to buy goods or services. There are games on Facebook that allow buy virtual money, for example. The innovation of bitcoins, which were launched in 2009, is that there is no central body responsible for the money - not even a company. 


The system relies on peer-to-peer (where computers are connected directly to each other, in a decentralized way). The value of money (ie, the price that can be purchased with conventional currencies like the euro and dollar) is stored in files that exist in the network itself, as with the owners of the funds and transaction history. Emissions Rates are made periodically and automatically pre-programmed, without human intervention.The coin has been used in online markets for drugs and weapons, but there are also legal services that accept this type of payment. The reputed hosting service for Wordpress blogs is one of them. Last month, the site reedit, popular mainly in the U.S. and where users aggregate and discuss content they find online, began accepting bitcoins paid for their functionality. In the United States, at least, one or another coffee that accept bitcoins and, in Canada, some people put a house on sale for $ 405,000 Canadians, or alternatively, 5750 bitcoins.

The bitcoins can be bought and sold on websites created for this purpose, whose operation is not very different systems of investment in the stock. The user places orders to buy or sell, setting the price because they're willing to sell or buy, and expects the system to execute the order.There is always a riskThe comparison between the current value and the value of a year ago gives clues about the valuation of bitcoins. But do not tell the whole story: the numbers tend to fluctuate a lot and buy Bitcoins can be a risky investment.

Moreover, there have been attempts to get bitcoins computer fraud.In recent days, the bitcoins provoked an avalanche of media attention, with several media outlets to notice the high value which the currency reached. Some argue that the euro zone crisis and loss of confidence in the banking system, particularly after the announcement of the rate on deposits in Cyprus are attracting people to the virtual currency.In April last year, Reuters had interviewed a Greek merchant who claimed not to resort to banks and that, instead, wore bitcoins. The phenomenon tends to generate a cycle: the more the media talk of bitcoins, more interested in raising money and more potential users arise, which turns out to arouse the attention of the media more and more services available to accept this form of payment . 

In 2011, an article on the subject, the Nobel Prize in Economics Paul Krugman argued that the system of bitcoins as well as its recovery, fomented raising these currencies and not promoted spending. If prices were to be measured in bitcoins, he noted, the economy was in deflation.Earn CoinsThe distribution of new currency by the network is a very complex process. The system "creates" coins every ten minutes, but they must be "discovered" and, in theory, anyone can connect to the network and try to do it.Tour simplified form, the process of "discovery" involves having specific software to solve a kind of complicated mathematical problems. At first computer to find the solution, is given a reward in bitcoins. The difficulty of the problems is adjusted according to the network's ability to "discover" coins, to ensure that the introduction of coins in the system will be kept constant. 

This mode of operation makes it necessary to invest resources to get coins and whoever invests more resources whoever can get the most often. Solve problems involves the use of processing power that is not available on the computers commonly used in everyday life. Means still a considerable expenditure of electric power and a certain amount of time, which depends on the technical capabilities.The various "mining" of bitcoins (is the term for network nodes that attempt to solve mathematical problems) so invest resources (time, processing power) in the competition for a scarce commodity. The operation is more similar to mine precious metals than the currency issue by a central bank.

The system is designed so that the value of the rewards given to decrease by half every four years. Moreover, the "issue" will stop when they are in circulation 21 million bitcoins, what if the network remains in operation, held in 2140.The process was invented by someone using the pseudonym Satoshi Nakamoto. In November 2008, an online forum Nakamoto published a document with the typical structure of a scientific article in which he described the process. The system began operating in January next year. Sometime in 2010, Nakamoto walked away and left the process take its course creation.

Google Nose, the Google search smelling joke at April 1


Google Nose is one of the pranks of April 1 of Google in 2013. Those accessing the web on Monday found just below the search box buttons, the phrases: "New! What is this smell? Discover Nose with Google."

The link leads to a page of Google Beta Nose (Nose Google).

The service promises over 15 Terabytes of fragrances, which can be perceived by users of desktops, laptops and other gadgets through the intersection of photons with wave intrassonoras that align molecules to simulate a smell.


"In the busy world we live in, do not always have time to stop and smell the roses. Now with Google Beta Nose, roses are just a click away," says one interviewee in the video that explains the service.

According to the project site, similar to the cars that make capturing images from Google Street View and indexed aspired million miles atmospheric streets to generate the bank armoas, besides collecting smells through devices with Android.

Apple Prevented from Registering the Brand iPad Mini


The Office of Patents and Trademarks of the United States refused a request from Apple to register the trademark iPad Mini. That department informed Apple of its decision by letter in January, in which he argues that the term "mini" is merely descriptive.

 According to the department, the brand that Apple wanted to register "merely describe a feature or function" and therefore does not create "a unique meaning." Apple can still appeal the decision.

Apple introduced the iPad in October Mini, a smaller version, lighter and cheaper than iPad, the iPad2 with similar benefits, and which wanted to enter the tablet market smaller, dominated by the Android operating system developed by Google.

Apple Apologizes to China


At issue is the cover guarantees and after-sales service company of American, Chinese heavily criticized in the media. Leader of Apple asks "sincere apologies" and claims to have "great respect" for consumers.

The chief executive of Apple, Tim Cook, apologized to Chinese consumers, after harsh criticism published in different media state controlled by the Communist Party. After intense public pressure in what is the second largest market for Apple, Cook took the plunge in a letter published on the website of the Chinese company. At issue is the warranty coverage of the equipment and the quality of after-sales service.
  
In that letter, reported on Monday by the Financial Times and Bloomberg, Cook performed "sincere apologies" for "lapses" of communication in China that raised the perception that the company is "arrogant" and that devalued the views of customers . In the same letter, the president of North American manufacturer of electronic and communication also stresses the "great respect" for China. 

The apology comes after a week of intense criticism published in various Chinese media. As some classified as an orchestrated campaign against Apple, three papers were published in which he challenged the work of this company in China. 

The Beijing Government itself went public saying he intended to tighten oversight on contracts with manufacturers of consumer electronics, according to news released by Xinhua, the official news agency of China.The last of those jobs went to 27 March, the People's Daily, the official newspaper of the Chinese Communist Party, in which he criticized the "bad service" to customers. Besides a report was published a review which claimed. "Destroy the incomparable arrogance of Apple." This was the third in a series of papers, edited on consecutive days in which the manufacturer of the iPhone and iPad was criticized. Two weeks before, had been the television channel CCTV to issue a report on the after sales service from Apple was barely in the picture.The said report was held on charges of celebrities and public figures, and synthesis, aa Apple accused of discriminating against Chinese consumers in the after-sales service. But, says the Financial Times, until some Chinese consumers questioned the content of this report and the reasons for the season.The various published works did not save the company headquartered in Cupertino, California, USA. She was accused of being "greedy" because, according to one of the complaints, used recycled or second hand for repairs - a practice which, says the Financial Times, is common to the assistance programs of the company worldwide. 

The government agency responsible for monitoring the quality of services threatened, however, Apple of "severe consequences" if they improve the quality of service to customers, the company responded with a measure extraoridnária to extend the expiry date of the guarantee of the iPhone 4 and 4s that had been repaired in 2012."We recognize that some people may have seen our communication failure as a sign of arrogance. Sorry sincere. Recognize that we have much to learn about work and communicate in China. But we guarantee that the commitment and passion we have in China is the same we have anywhere in the world. "Six months ago, Tim Cook also apologized to consumers worldwide due to frustrating mapping application, introduced with poor functioning in the latest version of its operating system, iOS.According to Bloomberg, although China is the second largest market for Apple, estefabricante is only the sixth in market share in China.

Apple may unveil iPhone 5S in June

There will be some rumors on the internet that Apple will show off your new iPhone 5S early as next June, reaching markets next month.

The news is the site MacFan , also announced after the site Electronista , pointing June 20 as the date that Tim Cook will be staged at a special event to show the successor to the iPhone 5, which will most likely be dubbed the iPhone 5S . The arrival of the stores will occur some weeks later during the month of July.

The date is disclosed in these rumors according to the chosen date for the release of all previous versions of the iPhone, which occurred between the months of June and July.

These data are just rumors for now but are data as plausible. Speculators give some credibility to these rumors since it comes as a way of countering a possible Apple sales success of the Samsung Galaxy S4.

This date is very near the sixth anniversary of the launch of the original iPhone launched in 2007, when Apple is expected to organize a commemorative event. The exact day of the anniversary is Saturday June 29, a day just normal for Apple to make their presentations.

Moreover, it is also said that Apple is preparing a cheaper iPhone to present in August, as a prepaid solution in developing markets such as China and India.